Shadan Eftekhari

Social Media & Communications Coordinator

  • Social Media & Communications Coordinator

As Social Media & Communications Coordinator, Shadan supports the growth of BCHA’s online presence and contribute to brand communications across key digital platforms. Her role involves creating content, producing short-form videos and reels, and assisting with communication strategies that highlight BCHA’s programs, services, and advocacy efforts.

Originally from Saskatoon, Shadan is currently studying Marketing with a Concentration in Business Law at UBC’s Sauder School of Business.

With a background in hospitality — having worked in restaurants from a young age — Shadan brings a deep appreciation for the industry and the people in it. She’s no stranger to marketing either, with hands-on experience at XMC as an Experiential Marketer and as Team Lead for the non-profit Child and Youth Friendly.

THE FUN STUFF

  • What is one thing you cannot live without?
    Music. My Spotify playlist is over 70 hours long, and according to my Spotify Wrapped, I racked up 220,262 minutes of listening time this year (yes, that’s about 42% of the year!).
  • If your younger self could see you now, what would she be most surprised by?
    That I moved out of Saskatoon and now live with roommates in Vancouver. I think she’d be like, “Wait, you left home? You cook? You pay rent??” And I’d be like, “Yeah… somehow.” I think she’d be surprised that I’m actually doing the whole adulting thing — laundry, working corporate, figuring life out on my own. It’s not always perfect, but I’m doing it, and I think she’d be proud (and maybe a little confused).
  • What’s one small joy or ritual that makes your day better?
    As much as I love being around people, there’s something special about those 15–20 minutes I get to myself while commuting. AirPods in and playlist on. It’s a little moment of calm that sets the tone for my day.
  • If you could stay one night anywhere in the world – no budget limits – where would you go and what would the room look like?
    I’d stay in a secluded beachside villa with floor-to-ceiling mirrors and a massive skylight that lets the sunset pour in from every angle. The space would be minimal but warm — think soft linen sheets, neutral tones, and natural textures. Basically, a Pinterest board come to life.
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SUSTAINABILITY CHAMPION

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CATEGORY-SPECIFIC ELIGIBILITY
  • Open to any accommodation property in British Columbia.

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    CULINARY EXCELLENCE

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    CATEGORY-SPECIFIC ELIGIBILITY
    • Must be from an accommodation-operated food and beverage company in British Columbia.

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      LEADER OF THE FUTURE

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      • Age 35 and under.

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        HOTELIER OF THE YEAR

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        CATEGORY-SPECIFIC ELIGIBILITY
        • Must be a General Manager, Vice President, Regional Vice President or President/Executive Director of a BC-based hotel or hotel group.

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          HOUSEKEEPING EXCELLENCE

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            ACCOMMODATION OF THE YEAR

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            SUPPORTING MATERIALS

              Community Contribution award

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              COMMUNITY IMPACT
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                Date: June 24, 2025 1:00 PM PT

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