Talent Gaps, Training Gaps, Location Gaps: Canada’s Quiet Sales Risk
The talent story in Canada’s hotel sector is no longer just about finding people. It is about where those people are, what skills they have, and how fast they can keep up with a business that is getting more complex every quarter. For hotel investors, GMs, and sales teams, the gaps in talent, training, and regional capacity […]
Your Blueprint for Stronger Sales Results in 2026
If 2025 taught BC’s hospitality sector anything, it’s that momentum doesn’t just happen -it’s earned through smart preparation, strategic thinking, and a willingness to evolve. With Victoria posting 94.3% occupancy in August and average daily rates topping $396, while Kelowna sees consistent year-over-year growth in hotel bookings, the message is crystal clear: the BC market is hot, […]
Hidden Meeting Destinations Offer High-Impact Small Group Experiences
The most successful small-space hotels in B.C. convert their size, location, and seasonal constraints into high-end market value that surpasses large city competitors. Meeting planners in today’s business world seek meeting spaces that generate innovative ideas instead of blocking creativity. Business leaders are now turning to mountain retreats instead of city office towers and urban […]
Q4 Doesn’t Care If You’re “Almost Ready”: Proactive Sales Strategies for BC Hotels
The final quarter of the year (Q4) will not wait for any salesperson to complete preparations for the upcoming season. The autumn foliage changes, and holiday seasons arrive, which makes Q4 appear unexpectedly with both profitable business possibilities and intense performance targets. The good news: your hotel can achieve outstanding performance without total readiness when […]
A Hotel Sales Revolution: Hospitality Gold Rush in Western Canada in 2025.
As we are now in the second month of 2025, the Canadian hotel industry is growing and thriving and the focus is especially on Western Canada. Come, let’s have a look at the recent trends and ways that hoteliers are using to grow their sales and remain strategic in the marketplace. Western Canada’s Hotel Market […]
Embracing Change: The Shift to Smarter Hospitality
New trends in hotel sales are emerging (they are admittedly, everywhere!) but everyone does appreciate the mantra of working smarter in 2025, rather than harder. Hoteliers will have to align themselves with the changes that have been occurring in the hospitality industry previous to this year. How Personalization Drives Revenue in 2025 The days of […]
The Power of Place: Leveraging Local Charm for Hospitality Success
Here’s a figure that might catch your eye – $1,780! According to a recent article in the New York Times, that’s the rate guests are willing to spend each night at the Fogo Island Inn located in Newfoundland. Equally remarkable is how our very own, Kimberley, located in the East Kootenays, has turned its knowledge […]
Stay Ahead of the Curve: How Digital Innovation Fuels Hotel Sales Growth
In today’s world, where smartphones are as essential as room keys, the hospitality industry is experiencing a pivotal moment of transformation. Technology is no longer a luxury or an additional feature. It now plays a key role in delivering exceptional guest experiences and ensuring operational efficiency. Whether you’re an investor seeking a property, a busy […]
Profit with Purpose: The Business Case for Sustainable Hospitality
The demand for sustainable practices is growing rapidly within British Columbia’s hospitality sector. Eco-friendly initiatives not only benefit the environment but also serve as an effective marketing tool to drive sales. This article explores strategies that hotel stakeholders—such as investors, managers, and sales teams—can implement to increase revenue through eco-ventures. Recent research highlights a shift […]
From Conversations to Profits – Converting Guest Engagements into Revenue Generation
As technological advancements increasingly substitute traditional interactions in your guests’ service journey, the significance of every remaining personal interaction grows. Particularly because guests tend to engage with staff mainly during challenges or to make special requests, these moments of human contact are crucial. Let’s explore how to make the most of these moments by transforming […]