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Tag: Strategic Planning

The World Cup Is Over. Now Comes the Real Test

Remember May?  That’s when FIFA handed back 70 to 80 percent of the room blocks it had reserved across host cities — roughly 15,000 nightly bookings in Vancouver alone, and every contracted hotel that had pencilled those nights in as sold-out inventory suddenly had a big hole in its forecast and a scramble on its hands.  To their […]

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