Your Blueprint for Stronger Sales Results in 2026
If 2025 taught BC’s hospitality sector anything, it’s that momentum doesn’t just happen -it’s earned through smart preparation, strategic thinking, and a willingness to evolve. With Victoria posting 94.3% occupancy in August and average daily rates topping $396, while Kelowna sees consistent year-over-year growth in hotel bookings, the message is crystal clear: the BC market is hot, […]
Hidden Meeting Destinations Offer High-Impact Small Group Experiences
The most successful small-space hotels in B.C. convert their size, location, and seasonal constraints into high-end market value that surpasses large city competitors. Meeting planners in today’s business world seek meeting spaces that generate innovative ideas instead of blocking creativity. Business leaders are now turning to mountain retreats instead of city office towers and urban […]
Q4 Doesn’t Care If You’re “Almost Ready”: Proactive Sales Strategies for BC Hotels
The final quarter of the year (Q4) will not wait for any salesperson to complete preparations for the upcoming season. The autumn foliage changes, and holiday seasons arrive, which makes Q4 appear unexpectedly with both profitable business possibilities and intense performance targets. The good news: your hotel can achieve outstanding performance without total readiness when […]
Tapping into BC’s Silver Mine: How Smart Hotels are Winning with 55+ Workers
BC hotels are discovering success through smart recruitment strategies that target 55+ workers to resolve some of their labour shortages. The hospitality industry faces a severe labour shortage that forces many British Columbia hotels to search desperately for employees to cover their shifts. Multiple hotels throughout the province have discovered an unanticipated hiring approach that produces stable staff alongside enhanced guest satisfaction while decreasing employee departures. A Workforce Reimagined Hotels that […]
A Hotel Sales Revolution: Hospitality Gold Rush in Western Canada in 2025.
As we are now in the second month of 2025, the Canadian hotel industry is growing and thriving and the focus is especially on Western Canada. Come, let’s have a look at the recent trends and ways that hoteliers are using to grow their sales and remain strategic in the marketplace. Western Canada’s Hotel Market […]
Enhancing Workplace Culture Through Employee Feedback in BC Hotels
Gathering and implementing employee feedback is essential for fostering a positive and psychologically safe workplace culture, particularly in the dynamic and guest-focused hotel industry. When hotel employees feel heard and valued, it leads to increased job satisfaction, higher retention and engagement levels, and improved overall performance. Additionally, leveraging employee insights can drive innovation, enhance guest […]
Embracing Change: The Shift to Smarter Hospitality
New trends in hotel sales are emerging (they are admittedly, everywhere!) but everyone does appreciate the mantra of working smarter in 2025, rather than harder. Hoteliers will have to align themselves with the changes that have been occurring in the hospitality industry previous to this year. How Personalization Drives Revenue in 2025 The days of […]
Harnessing the Power of the Sun: Why Hotels Should Invest in Solar Energy

Running a hotel comes with significant operating expenses, and one cost is energy. Between lighting, heating, cooling, and powering the amenities guests expect, electricity bills can be overwhelming. Fortunately, there’s a sustainable and cost-effective solution: solar power. By adding solar energy, hotels can cut their electricity costs, increase long-term profitability, and showcase their commitment to […]
The Power of Place: Leveraging Local Charm for Hospitality Success
Here’s a figure that might catch your eye – $1,780! According to a recent article in the New York Times, that’s the rate guests are willing to spend each night at the Fogo Island Inn located in Newfoundland. Equally remarkable is how our very own, Kimberley, located in the East Kootenays, has turned its knowledge […]
Stay Ahead of the Curve: How Digital Innovation Fuels Hotel Sales Growth
In today’s world, where smartphones are as essential as room keys, the hospitality industry is experiencing a pivotal moment of transformation. Technology is no longer a luxury or an additional feature. It now plays a key role in delivering exceptional guest experiences and ensuring operational efficiency. Whether you’re an investor seeking a property, a busy […]